When Solera Apartments came to us for their grand opening event, we were given a challenge: transform an empty, 5,000 sq. ft. retail space into a high-energy venue and fill that space with attendees. Staying true to the building’s modern vibe and sustainable philosophy, we worked with the client to create a cohesive concept that would engage their target audience and create a stir in the media. We focused on big-picture items like timing and flow down to the smallest detail, always considering the guest’s overall experience. With over 550 in attendance that evening, the event exceeded expectations and built momentum for future promotions.