When we first heard of “The Bookery Nook”, we could only imagine that the bookstore was as fun as its playful name. And boy was it ever. From the great corner location to the cozy vibe to the incredible decor, The Bookery Nook is just one of those places that makes you smile instantly.

Upon meeting owner Shannon Piserchio, who is just as delightful and inviting as the store itself, we fell in love with the story & the philosophy of their newly renovated bookstore. After getting laid off from her insurance job over a year ago, Shannon decided it was time for a change. She and her husband, Gary (both avid book readers and writers), decided to open a bookstore. They wanted to create a place where people (and their dogs) can wander in and feel at home. And it is certainly that.

Check out the picture timeline of The Bookery Nook from start to finish: http://www.thebookerynook.com/OurStory/

The Bookery Nook will be celebrating their Grand Opening on Saturday, May 9th & are hoping people will drop by in support of independent bookstores & small businesses.

Here are the details:

What: The Bookery Nook Grand Opening Celebration

When: Saturday, May 9 @ 11:00am

Where:
The Bookery Nook, 4820 Tennyson Street, Denver, CO 80212

What to expect:
Refreshments, Live Music, and a ribbon cutting and speech from André Pettigrew, Director of Economic Development

The Bookery Nook will also kick off their community outreach program called A Book in Hand in conjunction with The Colorado Coalition for the Homeless.

Follow them on twitter: @thebookerynook

Well, it’s finally happened! The Stasko Agency has launched a new and improved website and we couldn’t be more excited. Check it out at www.staskoagency.com!

For those of you who have just discovered The Stasko Blog, we encourage you to browse our past posts & see what we’ve been up to. Read about Bye Bye Blue Mustang, the Renegade hockey players who were kicked out of their rink, and all our incredible clients who are doing exciting things in 2009.

Be sure to subscribe to email updates so you’ll be up to date with all the Stasko Agency happenings. Just type in your email address to the right & you’ll be set!

And if you like what you read, please leave a comment! We’d love to hear from you.

This past Wednesday, The Stasko Agency had the privilege of attending the IACP (International Association of Culinary Professionals) Conference in Denver. What a great opportunity to network with talented writers, chefs, and foodies from all around the world!

In the morning we sat in on two sessions to learn more about marketing and pitching within and about the food industry. Our first table was with Virginia Willis, author of the fabulous cookbook Bon Appétit, Y’all! Three Generations of Southern Cooking (Ten Speed Press, 2008). Virginia shared her experiences in promoting her latest cookbook, offered marketing strategies for authors and publishers, and revealed ways to get your name heard and remembered. Charming & southern, both Virginia and her recipes proved to be quite a treat. We wish her the best as she continues to travel around the country doing what she knows best!

Our second table was just as delightful, with a discussion lead by Better Homes & Gardens food editor Nancy Wall Hopkins. Nancy offered a refreshing (and completely approachable) perspective on pitching to large magazines. She’s proof that editors are truly as passionate about good stories as we are! By laying out some to-do (and to NOT do’s), Nancy explained that magazine pitching should be about a dialogue, not a rigid “Here’s my story and that’s that.” By looking at the bigger picture and seeking the story behind the story, we can begin to offer editors the kind of information they can run with. If only we could all have the vision that Nancy has! We look forward to getting in touch with her (hopefully with all the right methods in place) to see if we might have a story that she’ll be gaga over.

We finished out the day at the opening reception, held in the Denver Art Museum. Root Down was one of the restaurants featured at the event, and had quite the buzz around their station. Thanks to all the IACPers we met who showed up to say hello! We were excited to hear all the positive feedback! A special thanks to Virginia, who posted a Root Down shout out on her facebook page.

Kudos to all the amazing cuisine provided by Denver’s top restaurants–we couldn’t get enough of the great dishes we sampled. Overall, it was a great event and we were honored to be a part of it all.

Following a story from start to finish is always a rewarding process, especially when it ends on a positive note. Some of you might recall the hockey team we worked with back in January after they were kicked out of their ice rink in Greeley due to Carbon Monoxide. Once their story was told, the team got a huge response from the community, raising the $6000 needed to update the system. Even Channel 4 “Paid it 4ward” by giving the team a check for $1000.

Last night, the team hosted a thank you to all those that offered their support. Former NHL player Alain Lemieux, who is running a clinic for the players this week, was at the event for a meet and greet with the guests.

We were more than happy to get the story out to the media & were thrilled to see some coverage up in Greeley, even from the Denver news stations! Check out what Channel 9 had to say.

We’re glad to see that a bad situation can be turned around to tell a positive story. Best wishes to all the players of the Renegade Hockey Team!

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The Stasko Agency is constantly looking for opportunities to create a positive story around our clients as a response to some of the negative news stories we’re seeing. With the recent stories surfacing about unruly parents and coaches losing their cool at games (see: “Parent Attacked Ref at Cheyenne Mountain Game”–Feb 1, 2009), we recognized a chance to highlight Coaches of Excellence and a workshop they had coming up.

Over 100 Colorado Springs coaches gathered for the 90-minute workshop to learn about philosophy and ethics, communication and connecting with the 21st century kid. The story offered a positive spin (and a great solution) to the horrible situations that are making the news these days. Coaches of Excellence got some great coverage, and hopefully gave hope to all the viewers on what can be done to stop these negative scenarios.

We were excited to find the positive side of the story, while showcasing our amazing client and all they are doing to better the world of sports! We’d say this was a victory.

The Stasko Agency has had the pleasure of working with some real “go getters” for clients, and Rod Olson is certainly no exception. Rod, better known as Coach O, is the founder of Coaches of Excellence, a nonprofit organization that seeks to equip sport Coaches of all levels with the tools they need to capture the heart of the 21st century athlete and parent.

Whether you’re a parent of a young athlete or participated in sports yourself, how many times can you recall coaches and parents getting out of hand during games? Coaches have a strong impact on the lives of athletes, so wouldn’t you want your kids to be in the right hands? Coaches of Excellence offers workshops for coaches and parents alike, teaching them ways to a positive influence and build character and self-esteem in athletes.

We’re looking forward to joining the team and getting the word out there about these programs! Make sure to check out their website at coachesofexcellence.com


Our clients, Zocalo Community Development’s RiverClay Condominiums have recently been honored as the FIRST LEED Certified Multi-family Condominium Development in the entire Rocky Mountain Region! With the sustainable trend flourishing in the architecture and design industries, many developers have stated their intention of creating a LEED-certified project, but have had difficulty seeing it come to fruition. Because of the costs and considerations that go into the rigorous LEED requirements, many developments aim high but fall short. RiverClay is certainly in the forefront of green design here in Denver, and even has the LEED plaque to prove it.

Way to go, guys!


How do you turn a tragic story of 30 young Hockey Players who where treated at a local Greeley hospital due to exposure to high levels of carbon monoxide, while at a Hockey Tournament, into a “positive” story? You hire the Stasko Agency to take action!

We helped the Renagade Parents Association get the word out to the media – – rounding up 5 News Stations (Channel 2, 4, 7, 9 and Fox 31) – to hear their story! It’s all about the kids and the parent’s determination to fix the problem and keep the rink open! Channel 4 stepped up to the plate after airing the first story and returned a week later to PAY IT FORWARD by giving the team $1,000 toward ice time and to help get the rink back open!

Check Out the story here